If you browse our product sheets, you will not find walnut, oak or ebony. You will find "red wood", "dark brown wood", "black lacquered", "carbon-look". This is deliberate, and it deserves an explanation.
The problem of noble vocabulary
The watch box market is full of impressive-sounding terms: solid walnut, full-grain leather, carbon fibre, silk velvet. These words have precise meanings in woodworking, leatherwork and composite materials. Used without verification, they become decoration.
We chose not to use them until we could document them.
What our finish names mean
A Halloway finish name describes what you will see: a shade, grain, level of sheen or texture. 'Striped dark brown wood' tells you exactly what the object will look like on your desk. That is the information you need to decide.
What this name doesn't do is promise you a botanical species, a provenance or a certification.
The case of carbon
The Blackwood range uses inserts with a regular, technical pattern. We call them 'carbon-look' because that is what they are: a visual finish inspired by woven fibre. Calling them simply carbon would suggest a structural composite material, which would be inaccurate.
The same logic for our visuals
Part of our photographs are stagings built from product references. They accurately show the proportions, capacities and finishes, in decors that do not exist. We say that in our legal information rather than suggesting that they are documentary photographs.
And the origin
The same principle applies. Halloway designs its products and has them manufactured in China. We state this in our story and in our commitments. A brand that leaves its origin unclear usually has a reason for doing so.
What it guarantees you
Just one thing, but it matters: what our product descriptions say is what you will receive. If a precise shade is essential to your choice, write to us before ordering; we will answer honestly.